Ghost Crabs Football
The Ghost Crab Football team is a NCAA Football team for the made-up university, the University of Pawleys Island. Located in Pawleys Island, SC, a small beach town on the coast. The mascot identity is the Atlantic Ghost Crab, a unique type of species local to the area. UPI’s rivals/competition would predominantly consist of the College of Charleston and Coastal Carolina as well as any other universities in the state. UPI would be a public college known for its Marine Science Program.
The project consists of complete branding and physical deliverables needed for an inaugural season. Including but not limited to, all uniform components for home, away and alternate variations, social media graphics, posters, fan merchandise, game programs, and more. The website was designed for web format and was adjusted for mobile. All uniforms and merchandise follow NCAA and Sun Belt Conference guidelines and regulations.
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Project created Senior year of college, 2024 for Senior Thesis Project for Auburn University Graphic Design BFA.
The Presentation
Below is the Final Presentation I gave to the Auburn University Graphic Design Senior Project Committee as my candidacy for commencement completing my BFA in Graphic Design. The presentation follows a user guide for the team's target audience; a college student. As you flip through, place yourself in the shoes of a college-aged individual attending the University of Pawleys Island. This might be how you come in to contact with each of my deliverables. Please enjoy and as always, Pinch Em!